The Ordinary Niacinamide 10% + Zinc 1% is a lightweight, water-based serum designed to visibly improve skin tone, reduce signs of congestion, and balance oil production. This globally loved formula combines a high concentration of Niacinamide (Vitamin B3) with Zinc PCA to refine pores, enhance clarity, and boost radiance. If you’re looking for a multi-functional daily serum that delivers smoother, brighter skin with consistent use, The Ordinary Niacinamide is a skincare essential.

Key Benefits:

• Brightens and improves overall skin clarity
• Minimizes the appearance of enlarged pores
• Controls excess oil and shine throughout the day
• Strengthens the skin’s natural moisture barrier
• Reduces visible texture and dullness
• Clinically shown to smooth and hydrate skin in 7 days
• Perfect for layering with hydrating and active products
• Fragrance-free, alcohol-free, cruelty-free formulation

Product Performance

The Ordinary Niacinamide Serum offers immediate and lasting skin-enhancing effects. With a refreshing, non-greasy texture, it absorbs effortlessly into the skin and works well under moisturizers, SPF, or makeup. Clinical testing shows that users experience reduced sebum production in just three days and noticeable improvements in skin smoothness within a week. Pore visibility decreases over four weeks, resulting in skin that looks more even, hydrated, and radiant. Unlike harsh treatments, this formula gently supports skin health with every use, making it ideal for twice-daily application.

Formula Breakdown / Key Ingredients

• Niacinamide (10%): Visibly brightens, evens out skin tone, and strengthens the skin barrier
• Zinc PCA (1%): Helps reduce excess oil and calm visible inflammation
• Dimethyl Isosorbide: Enhances ingredient delivery for better performance
• Tamarindus Indica Seed Gum: Provides skin-softening and hydration benefits

Product Category / Family

Niacinamide Serum The Ordinary falls under the Brightening and Pore Refining skincare categories. Its dual-action formulation targets dullness and oiliness while supporting the skin’s natural moisture balance. It is an excellent daily-use serum for maintaining a healthy, radiant complexion without irritation.

Target User / Occasion

The Ordinary Serum Niacinamide is ideal for all skin types, especially oily, combination, and blemish-prone skin. It is perfect for those experiencing uneven skin tone, large pores, or unwanted shine. Whether you’re a skincare beginner or looking to upgrade your routine, this serum fits seamlessly into both morning and night regimens.

Brand Story / Inspiration

The Ordinary revolutionized skincare by offering clinical-grade ingredients at affordable prices. With its honest, transparent formulas and focus on efficacy, The Original Niacinamide 10 Zinc 1 has become one of the brand’s most trusted and recognizable products. Created to deliver visible results without unnecessary additives, this serum reflects The Ordinary’s mission to make performance-driven skincare accessible to all.

Size, Texture, Packaging & Authenticity

This 30ml serum is housed in a minimalist glass bottle with a precise dropper applicator. The texture is lightweight and water-thin, ideal for layering under other products without pilling. 100% authentic, fragrance-free, cruelty-free, and made without alcohol, silicone, or essential oils—this formula is designed for purity, performance, and visible results.

Order now and discover why The Ordinary Niacinamide is the go-to serum for visibly clearer, more radiant skin.