Rimmel London Lasting Provocalips is the lipstick that beauty lovers everywhere are raving about. If you want a bold, vibrant lip colour that lasts through everything—kisses, meals, coffee cups, and long days—this is the product for you. With its unique 2-step formula, this lipstick delivers high-impact colour and unbeatable hydration, staying flawless for up to 16 hours without the need for touch-ups.

• Long-lasting power: Up to 16 hours of beautiful, transfer-proof wear.

• Two-step system: First, apply the colour-rich liquid, then seal it in with the hydra-balm top coat.

• Kiss-proof and smudge-proof: No more worrying about colour coming off on cups, clothes, or kisses.

• Rich pigmentation: Bold, vibrant shades that make a statement and stay true all day.

• Hydrating comfort: Lips feel soft, smooth, and moisturized, never dry or cakey.

• Lightweight feel: Comfortable texture that won’t flake or crack, even with long wear.

• Shiny finish: Adds a fresh, radiant look that elevates any makeup style.

• Compact size: 2.3ml makes it easy to carry in your purse or makeup bag for on-the-go beauty.

Why it stands out:

• Unlike traditional lipsticks that fade after eating or drinking, Rimmel London Lasting Provocalips locks in colour that doesn’t budge.

• It’s more than just a lipstick—it’s confidence in a tube. You can go through your entire day without worrying about reapplying.

• Perfect for busy mornings, special occasions, date nights, or long workdays.

The magic of the formula:

• Step 1: Colour – Highly pigmented liquid lipstick delivers intense shades that glide on smoothly for instant impact.

• Step 2: Lock & Shine – Hydra-balm top coat seals in colour while keeping lips feeling soft, moisturized, and comfortable.

Benefits you’ll love:

• Transfer-proof technology ensures colour stays exactly where it should.

• Scratch-proof wear resists smudging, feathering, or fading.

• Easy, smooth application with precise control.

• Hydration and shine mean no more dry or tight lips.

• A professional look without the need for constant touch-ups.

Perfect for:

• Anyone looking for a lipstick that truly lasts all day.

• Makeup lovers who want bold, eye-catching shades that won’t quit.

• Busy professionals, students, or moms who don’t have time for reapplication.

• Special events, nights out, or romantic evenings where your lip colour must stay flawless.

Why choose Rimmel?

• A trusted global beauty brand with a reputation for delivering trendy, affordable, and effective cosmetics.

• Known for innovative formulas that combine style, comfort, and performance.

• Rimmel London Lasting Provocalips is one of their best-loved products because it actually delivers on its promises.

Customer experience:

• Feels light and natural on lips.

• No sticky or heavy sensation.

• Shades stay vibrant, bold, and picture-perfect all day.

• Eliminates the need for extra touch-ups or carrying multiple lipsticks.

Quick facts to remember:

• 2-step application for colour + shine.

• Comfortable, hydrating finish.

• 2.3ml size.

• 16 hours of non-stop wear.

• Kiss-proof, smudge-proof, transfer-proof.

If you’ve been searching for a lipstick that combines long-lasting colour, comfort, and hydration, look no further. Rimmel London Lasting Provocalips is everything you need in one product: bold colour, easy application, unbeatable staying power, and a smooth finish that keeps lips feeling soft. Whether you call it Rimmel Lasting Provocalips, Rimmel Provocalips, or simply Provocalips, this lipstick delivers the same powerful results every time. It’s the go-to choice for makeup lovers who demand quality and performance.

Don’t miss out—make every day a bold lip day. Add Rimmel London Lasting Provocalips to your cart now and enjoy the confidence of perfect lips that last all day long!