Giorgio Armani beauty’s iconic Lip Magnet range takes on a new intense, sorbet shades with the Lip Freeze collection. New technology behind the colors’ formulation creates never-before-seen hues, resulting in sorbet matte tones. The collection also boasts new, soft-touch packaging, as the frosted tubes add to the shades’ delectable, frosted appeal.

A light liquid lipstick of extremely fine texture, unparalleled sensation of weightlessness, intense color concentration, ultra-chic matte finish and flawless, long-lasting wear: Lip Magnet is all this and more.

What it is:
Lip Magnet is the first matte liquid lipstick to offer unprecedented color concentration in the finest of textures, while perfectly fusing with the lips. Lip Magnet long lasting lip color delivers incomparable results: intensity of color, extreme finesse and a makeup finish with a matte, second-skin effect.

Two major accomplishments:
- After application, matte lip color is twice as intense thanks to a “gradual evaporation” phenomenon.
- The finish is four times thinner than a long lasting liquid lipstick (40 to 10 micrometers).

This long-lasting (up to 8 hours) matte lipcolor is never greasy or sticky; it does not migrate or dry your lips.