Rimmel Provocalips delivers intense color, unstoppable staying power, and kiss-proof confidence that lasts all day and night. This high-performance two-step liquid lipstick features a richly pigmented color coat on one end and a glossy, hydrating top coat on the other—giving you 16 hours of flawless wear with zero compromise on comfort. Whether you're heading to work, dancing till dawn, or sharing a kiss, your lips will look stunning and stay smudge-free.

Rimmel Provocalips is made for those who want lipstick that works as hard as they do. The bold color glides on effortlessly with a lightweight formula that adapts to the natural movement of your lips. Once the color sets, apply the clear balm-like top coat to lock in shine and moisture. The result? A high-impact, glossy lip that won’t fade, flake, or transfer—no matter how busy your day gets.

Why This Lipstick Is Loved ?

• 16-hour wear with zero transfer or smudging
• Kiss-proof and food-proof formula
• Bold color on one end, shine-locking top coat on the other
• Flexible feel that moves with your lips
• Hydrating finish with no dryness or cracking
• Precision applicator for clean, even coverage
• Mask-resistant and fade-proof
• Available in a wide range of Rimmel Provocalips Colours

Product Performance

Rimmel Provocalips starts strong with a high-pigment lip color that dries to a comfortable matte finish within 60 seconds. Unlike typical matte lipsticks that dry out your lips, the moisturizing top coat adds shine and softness, creating a finish that stays flexible and smooth. You can eat, drink, talk, and even kiss without worrying about color fade or transfer. The two-step system is foolproof and quick—perfect for makeup lovers on the go who want a low-maintenance lip that looks anything but basic.

What's In The Formula ?

• Color Coat: Lightweight oils and film-formers for bold, long-lasting pigment
• Top Coat: Castor Seed Oil and Beeswax for hydration and shine
• Vitamin E & C Derivatives: Nourish and protect lips throughout the day
• Fragrance: Subtle scent for a pleasant application experience

Product Category / Family

This lipstick falls under the Long-Wear Liquid Lipsticks and Kiss-Proof Lip Color category. Beauty lovers seeking performance and bold pigment love the innovation behind Provocalips 16HR Kissproof Lip Colour and its wide variety of finishes. Whether you're exploring new shades or loyal to your go-to hue, this lipstick keeps up with your lifestyle.

Who Is It For ?

Ideal for anyone who wants a lipstick that doesn’t quit, Rimmel London Provocalips is a go-to for busy professionals, night owls, beauty enthusiasts, and anyone who wants to look polished without constant touch-ups. It’s also a favorite among fans of Rimmel 16 Hour Lipstick formulas, thanks to its long-lasting power and comfortable wear. If you're searching for the perfect Kiss Proof Lipstick that offers both color and care, this is your match.

Brand Story / Inspiration

Rimmel London has been a pioneer in accessible beauty since 1834, embodying edgy British cool in every product. Known for innovation, style, and staying power, Rimmel continues to set trends while keeping makeup inclusive and wearable. Rimmel Provocalips 16HR Kissproof Lipstick is a reflection of this legacy—where bold self-expression meets modern performance. It's not just makeup; it’s a movement.

Size, Texture, Packaging & Authenticity

Each tube contains dual ends: one side with vibrant liquid color, the other with a glossy top coat, offering 2-in-1 convenience. The formula is lightweight and non-sticky, with a flexible texture that makes your lips feel as good as they look. Packaged in a sleek, color-matching tube, it's easy to identify your favorite shade. Whether you're drawn to classic reds, romantic pinks, or nude tones, Rimmel Provocalips Colors deliver the variety and performance you crave.

Why You Need It Today ?

Say goodbye to faded, flaky lips and hello to all-day color confidence with Rimmel Provocalips. Whether it's a meeting, a meal, or a moment that matters, this lipstick keeps up—without transferring or cracking. Make it yours today and join the kiss-proof revolution.